Bealls – Pink Flamingo Day – Digital Engagement and Media Pushing Real World Sales
Pink Flamingo Day was Bealls’s first foray into social media. Before, there was no Bealls social media presence. But with this promotion, all that changed.
With this one project contributing to over $270,000 in in-store sales over a 3 day period, “Pink Flamingo Day” was a huge success, and has since become a regular event for Bealls. This has also lead them to us assisiting them in developing their own social media department (with me still acting as a consultatant, research and data provider, content creator, and community manager) and having a mich closer relationship (and bigger online sales) with their customers.
Happy Pink Flamingo Day! 🙂