Resume

Product Owner / UX Manager

• Primary point of contact between the production/dev team and stakeholders
• Lead product design direction
• Additional hat as UX lead & UX manager
• Championed accessibility adherence
• Set vision and priorities for MVP
• Aligned business needs with user and customer value
• Created user stories, process documentation, and logic models
• Developed user testing process
• Defined requirements and user acceptance criteria
• Participated and lead daily stand ups, refinement, story review, sprint planning, and retrospectives

Senior Web Designer

• UI/UX for consumer facing sites and client applications
• Accessibility advocate and strategist (insuring WCAG and Section 508 compliance across all sites)
• Responsibility for HTML+CSS for dev team
• Contributor support and education
• Leadership role in implementing Accessibility sensibilities, standards, testing, and WCAG compliance into companies under our umbrella
• Educate, support and mentor content contributors on CMS tools, user behavior, and production workflow
• Conceptualize and iterate designs rapidly based on user and stakeholder feedback
• Partner with and educate various internal departments to establish and maintain best practices for positive user experiences
• Communicate between departments and partners to forge design solutions that meet both business and user needs
• Collaborate with dev, hr and marketing teams to ensure a seamless user experience across all digital touchpoints.
• Create user flows, sitemaps, journey maps, wireframes, prototypes, high fidelity mockups, and detailed UI and visual design specifications for dev teams, marketing and business stakeholders
• Conduct research including interviews, synthesis, data analysis, and presentation of results.
• Understand branding guidelines and lead digital translation/adaptation of those standards across various products.
• Create and maintain design guidelines, standards and best practices.

Digital Communications Coordinator -> UX Designer

• UI/UX for consumer facing dashboard widgets (graphs, charts, etc.)
• Social Media management
• Illustrative and photoshop content creation
• Create HTML+CSS for dev team
• Create and/or optimize landing, error, and other misc html pages for JEA.com
• Concept, storyboard, and create animations

Employee Communications Manager

• In collaboration with the Organizational Development Principal, anticipates, identifies
  and addresses short- and long-term communication needs to support of Availity
• Provide leadership on UI/UX and brand direction for HR and employee focused apps
• Produce communications (copywriting, video production, social media, photography, etc.)
• Create responsive HTML5 microsites for internal events
• Sharepoint management and design responsibilities

Founder/President/Designer/Community Manager/Producer

• Organizes one of the biggest annual gaming events in Jacksonville, FL (GAAM Show) that raises money for several non-profits and has created relationships with the gaming industry in Jacksonville
• Produces and organizes 3+ mid-sized gaming events per year (GAAM Gladiators: Biggest esports event in Jacksonville, Retro GAAM Night: retro gaming that has partnered with MOSH, Nerd Market: commerce driven to assist local businesses and toy drive to benefit children)
• Strategize and employ methods to garner success over multiple in person events and digital products
• Overseeing UI/UX and brand management for multiple digital properties
• Visualizing and present data insights to team members, partners and sponsors
• Identifying patterns and trends in data and user behavior and creating, quick actionable solutions
• Incorporate customer feedback, technical constraints, and usability findings into the design and actionable business process changes.
• Producing and directing live programming and digital content creation
• Facilitating and participating in content creation and strategy workshops
• Creating fundraising and volunteering opportunities to benefit multiple non-profit organizations
• Produced and directed photography shoots, video production, and ad design
• Creating and managing business and stakeholder relationships
• Copywriting, designing, and editing content
• Highlighting and creating tools and opportunities to empower gaming community and “creators”

Director of Communications

• Oversaw brand direction, advertising and promotional endeavors on behalf of the company
• Provided leadership on UI/UX direction for developer & communications departments
• Moved Carolina Casualty to page 1 for florida truck insurance on Google
• Wrote and produced communications for all platforms
• Reduced claim process by over 60% with improved UI/UX
• Provided UI/UX direction & business integration consultation for company’s 1st mobile app
• Produced custom Sharepoint build for Intranet. Oversaw UI/UX and produced HTML+CSS
• Rebranded and redesign company’s outward facing website
• Educated other employees about best design practices and creative production tools
• Provided mentorship to associate communications director

Web Professor

• Taught UI/UX theory and practices, HTML, CSS, Flash, Wireframing, JQuery, & App Dev
• Pushed Game/App development and had students create Angry Birds clones in 4 weeks.
• Majority of students have gone on to have successful careers in
• UI/UX design & development at top agencies (Station 4, SJ&P, Robin Shepherd, etc.)

Social Media Strategist/Digital Consultant

• Digital strategy creation and implementation for multiple game launches on various platforms
• Design direction
• Community Management
• Market data analysis
• Email campaigns that had a 90% + open and click thru rate
• Organically grown community of over 30,000 members
• Trended #2 worldwide on Twitter with social/digital marketing campaigns
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Interactive Designer -> Senior Interactive Designer -> Social Media Strategist

• Founded The Dalton Agency’s Social Media Department
• Developed methods of tracking ROI on Social Campaigns
• Contributed to over 1000% swell in ticket sales with the Jacksonville Jaguars
• Over 500% growth of Dalton Agency online brand
• Coordinated with Interactive, PR, Creative, Post, and Account teams
• Created organization transition opportunities for seasoned employees into new technologies
• Championed design philosophies to be used in Social Media content creation
• Launched digital projects for American Heart, McDonalds, BAE, Discount Healthcare, CVB, FSCJ, JU, Everbank, Bealls, Swisher, Touchdown Jacksonville (Jaguars), etc.
• Created ecommerce strategies for Bealls, BAE, and others
• Community and influencer management and relationship fostering
• Created content creation workflow processes, research methods, and resource estimation processes

Interactive Designer -> Director

• Designed and developed various web and mobile app projects
• Product ownership
• Client relationship management
• Lead animator and illustrator
• Project management
• Copywriting

Interactive Designer

• Web design and development
• SXSW Interactive Finalist for Alicia Keys Non-Profit, Frum Tha Ground Up
• Illustration, animation, and project management

Interactive Designer

• Media kit design and production
• Assisted in jewelry construction and design for vendors such as Venus, SteinMart, Bells, and Bodyshop
• Photoshoot production and product photography
• Tradeshow design
• Website design and development
• Concept art/design for products