I could go on and on on how the whole marketing campaign for Red Dead Redemption has been amazing (and I will at another time ), but this is just a look at their site.

Even from the age verification page, you’ll see that this site carries a consistent theme and art direction that flows with the game. It loads quickly, the art/graphics are beautiful, the typography is on point, everything is extremely easy to find…I LOVE IT.  Great job.
Red Dead Redemption